
BUILDING SINCE 2012 · NOT REVIEWED BY CATHRYN
Cathryn
Lavery
“Cathryn Lavery is the founder of BestSelf Co and Little Might. […] built, sold, bought back, and scaled direct-to-consumer brands”in their words · littlemight.com
over $45M
BestSelf, total so far
stated · Oct 20225
products
2024
full-time since
Career
Every main product, who ran it, and when it changed hands.
BestSelf2015 →
NOW
Side projects4
20122014201620182020202220242026
Cathryn runs ita new owner runs itsold, with the stated priceshut downside project
BestSelfRUNNINGsince Jan 2015
over $45M
total
Oct 2022
Figures Cathryn stated, each measuring something different. We don’t draw a line between them.
The journey
Sold BestSelf after over $45M in sales (2022); bought it back (2024)
Milestones
over $45M
total · BestSelf
Oct 2022 · stated
Latest
Sep 2024On The Nathan Barry Show, episode 45
Jul 2024On Entrepreneur, Side Hustle Spotlight Q&A
Jul 2024On Etsy Seller Success podcast (Dylan Jahraus), episode 202
Jun 2024On eCommerceFuel podcast, episode 537
Jun 2024On The Gutsy Podcast, episode 212
How sure are we?
3 verified by someone other than Cathryn39 stated by Cathryn in public0 outdated, older than our limits
Read on 11 Oct 2026 · more data coming